Page 8 of Aim Assist

And yet we sure as fuck built a company from the ground up to make one and market it to everyone we know.

It's completely mobile, friendly enough for beginners—ever since Asher met Sam, he's been really into the idea of tapping into the gamer girl market—and doesn't have a pay-to-win scheme that will cause players to drop out early into the game's lifespan.

There've been a few setbacks—we'd hoped to have it launched six months ago—but it's finally here.

It has all the social aspects of an MMO, but with the ability to go through most of the game solo. With a powerful story, fully animated and voiced, and a main story quest that gets you to endgame, we're hoping to take the market by storm.

It has potential.

A lot of it.

At least, that's what everyone says. Again, it's not really my genre. Still, I've invested a lot.

"Let's do this. Who's the streamer?"

"You've probably never heard of her, but she's pretty popular. The real problem is that she's a bit of a wild card. Has gotten in trouble a few times for her attitude and, uh, sass."

Sass is a polite term for… Well, derogatory words that we don't use.

"Shouldn't really be a problem, as long as she's resonating with who we want her to resonate with."

I can tell Asher's relieved that I agree. "She does, but the Board would be happier if we went with someone a little more family friendly."

"Tell them to fuck off."

Asher's scoff is a little crackly through the speaker. "It's not that simple, Liam."

"Why not? She's got a following. That's what we want."

"The Board wants safe. Inoffensive. Bland."

I tighten my tie, frowning at my reflection. "Bland doesn't sell games."

"You know that, and I know that. But they're old school. They want the pretty face without the mouth."

"Then maybe it's time they retired. They shouldn't have a say in this, anyway."

Asher's laugh is bitter. "If only. It's all because we had to push our deadline back for half a year. They're anxious as fuck with a new company, thinking their money's down the shitter."

I check my watch. Shit. I'm going to be late. "Look, I've got to go. We'll talk about this more at the meeting, okay?"

"I'll be there."

I end the call and shove my phone into my pocket. Grabbing my keys, I head for the door.

This streamer, whoever she is, could really help get everything off the ground. A good launch is key.

We need someone who can reach the demographics we're after. Someone with a voice. With fire.

Someone with real game.

Not some plastic Barbie doll who smiles prettily and says all the right things.

Amy

Waking up at three in the afternoon has become a pretty normal occurrence for me.

I rarely do it on work days, though.